Social Media Optimization

Effective SMO (social media optimization) and SMM (social media marketing) strategy involves strategic business intelligence gathering and a clear understanding of your industry...

Social media optimization (SMO) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event.

We will make recommendations considering various social media tactics including but not limited to; Blogs, Link Building, Bookmarking & Tagging, RSS Directories, Discussion Boards & Forums, Mashups, Micro-blogging, Online Video, Photo sharing, Podcasting, Presentation Sharing, Document Sharing, Public Relations & Social Media Releases, Social Networks, Fan clubs, Groups & Applications, Widgets, Wiki, Articles, Events & Meetups.

Social Media Optimization

Social Media Optimization is designed to help companies create a brand, drive targeted traffic, market their products and services and manage their online reputation through other means than search engines. Combing search engine optimization and social media optimization will deliver targeted results for your website. SEO Services Malta strives to stay on top of cutting edge tactics and help you deliver compelling content and results for your business. Social Media Optimization is your new weapon.

Some social media optimization tactical methods include:

  • Corporate Blog management, (Blogger, WordPress, Movable Type, Typepad)
  • Micro-blogging, (Twitter, Plurk)
  • Social Bookmarking, (StumbleUpon, DIIGO, Delicious)
  • Social News, (Digg, Mixx, Reddit, NowPublic)
  • Video, (Youtube, Revver, VodPod, MetaCafe, Viddler,
  • Video, (Youtube, Revver, VodPod, MetaCafe, Viddler,
  • Photo Sharing, (Flickr, PhotoBucket, Picassa)
  • Online Press Release, (PR Web, PR Newswire, Pitchengine)
  • Wikis, (Wetpaint, MediaWiki, PbWiki)
  • Document Sharing, (Slide Share, Scribd, Google Docs)
  • User Generation Content, (Disqus)
  • Social Networking, (LinkedIn, Facebook Profiles, Facebook Pages, Ning)
  • Aggregators, (SocialThing, FriendFeed, Profilactic)
  • Events, (Facebook Events, EventBright,,
  • Widgets, (Clearspring, WidgetBox, Gigya)
  • Livecasting, (,, Stickam)

effectively social media

When used effectively social media can be one of your greatest assets for improving your site’s organic search results. By connecting with people in various online venues, you extend the reach of your business and increase opportunities for people to link to your main business page. Social media optimization helps connect all of your social media accounts in a cohesive, consistently branded network that points your potential customers where you want them to go.

SMO Pros employs a strategic, multi-point process to build your successful SMO foundation, boost your SEO, and drive more potential customers to your site.